Sunday, April 25, 2010

Too Cool for School

A few nights ago I had a little bit of free time after education class, so I decided to look up a documentary that had been mentioned in class.  We were talking about media literacy, and somebody recommended the PBS documentary The Merchants of Cool.

I took Visual Communications last spring and watched some Jean Kilbourne clips (Killing Us Softy, look it up), and I think I may have also watched some clips from Merchants.

Anyways, either way, if you have some free time and have any interest in the media's fascination/obsession with the teenage demographic, "the mtv generation," then I'd definitely suggest Merchants.

Also, if you have any interest in the portrayal of women/the female body in media outlets I'd also suggest Killing Us Softly.

Both are really interesting, thought-provoking documentaries.

I haven't finished Killing, but in regard to Merchants, I found the whole concept of the "coolness feedback loop" (media focus group sees a few kids do something, then market it as "cool," then in turn other kids do it because it's "cool") something to keep in mind... not only for teens.

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